We are grateful for Mr. Forer’s support in promoting Israeli innovation and safer waters. Together, we strive to make boating experiences not just thrilling but secure for all enthusiasts.
Leading Through Crisis: A First-Hand Account from an Israeli Startup CEO Balancing Military Reserve Duty
In Israel, the term ‘resilience’ is not just corporate jargon; it’s a way of life. The recent war has subjected our nation and its businesses to an intense stress test, revealing stories of extraordinary perseverance and ingenuity. Among them is the story of WATCHIT, a company I helm, where the dual role of a CEO also includes military reserve duty.